Guide to this site

This site is the main home and information source for the Green Stars Project. The main role of this site is to increase awareness of ethical consumerism issues so that we can eliminate corporate practices that are detrimental to our planet and society. The goal is to encourage you, dear reader, to include a green star rating whenever you write a review of a product or company online. The rating should consider the social and environmental impact of whatever you are reviewing. It can be posted on any public site.

The Green Stars Project =

User-Generated Reviews for Ethical Consumerism.

Collective Decision-Making for the Planet.

A Crowd-Sourced Ethical Shopping Guide.

The best way to do this is to change the way we review things, and I strongly believe that this seemingly small change will be revolutionary. My #1 goal is to encourage you to consider the social and environmental impact of the products and services you purchase by rating them on a scale of 1 to 5 Green Stars. The reviews should be posted on any website that you normally use (Amazon, Yelp, Google, TripAdvisor, etc.) so that the green star rating will be visible alongside the conventional gold star rating.  ( *****  = quality and price ; *****  = social and environmental impact).

What is a Green Star Rating?

Green Stars Score = social and environmental impact

The Green Stars Project (GSP) is a simple idea for dealing with unethical corporate practices by impacting companies at their most sensitive point: revenue.

GSP schematic V3

The key is to post your reviews on commercial sites such as those listed above so that they reach the widest possible audience. (If you do write a review, please let me know by leaving a message, comment below, or send me an email: jmskrb at gmail).

Once the idea gains traction I will being contacting internet retailers (like Amazon) and review sites (like Yelp) to formally instate a Green Star rating scale.

The GSP is non-profit: the only goal is that we evolve.

For information about the idea, start with About and also take a look at FAQs. If you want to see what a typical green star review looks like, go to Example Reviews or just take a look at the posts below. Thanks for visiting!

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