Guide to this site

An overview of how the Green Stars Project idea works. Individuals write reviews for products or services and include a rating for social and environmental impact on a scale of 1-5 greens stars, Reviews can be posted on any stie.

This site is the main home and information source for the Green Stars Project. The main role of this site is to increase awareness of ethical consumerism issues so that we can eliminate corporate practices that are detrimental to our planet and society. The goal is to encourage you, dear reader, to include a green … Continue reading Guide to this site

Why you should eat seaweed: sustainability and health benefits

The left image shows the red seaweed dulse growing in blue ocean water. The right image shows crispy dulse on a wooden board.

In this first post on the relationship between ethical consumerism and health I’m going to take a look at the sustainability and health benefits of... seaweed! First I'll cover the sustainability of seaweed and then the health benefits – and one health benefit in particular that made science headlines this month. Sustainability of seaweed I … Continue reading Why you should eat seaweed: sustainability and health benefits

Dean Foods bankruptcy and ethical consumerism

Images of Dairy Pure milk from Dean Foods and plant-based milk from Ripple Foods. Underneath is a graphic showing the ethical rating for these products: 1/5 and 4.5/5 Green Stars, respectively.

Dean Foods, the largest dairy company in the US, filed for bankruptcy this week. Sad news for employees, but perhaps a positive indicator for ethical consumerism. Is the myth of the ethical consumer becoming a reality? (The myth of the ethical consumer refers to the idea that, while many of us prioritize ethical choices in … Continue reading Dean Foods bankruptcy and ethical consumerism

What is ethical consumerism?

A picture of a toothpaste tube, annotated to suggest that 80% of the toothpaste is used in 4 weeks but the remaining 20% lasts for 4 months

To me, ethical consumerism is a pretty self-explanatory term and I think that most people have a good idea of what it means. But it’s worthwhile to take a fresh look at the concept from time to time and address any misconceptions that crop up. So here's a quick guide to ethical consumerism from the … Continue reading What is ethical consumerism?

Daily Footprint, #35 – Tofurky

Packaging for the Tofurky veggie roast with wild rice stuffing

Tofurky (made by the charmingly-named Turtle Island Foods, based in Portland, Oregon) has been around since the 1980s and is still a family-owned company. Founder, Seth Tibbot had this to say about the journey: Armed with my life savings of $2500 and a passionate love for soybeans, I rented a small space in the back … Continue reading Daily Footprint, #35 – Tofurky

Daily Footprint, #34 – Tofu

Two soybean (soya bean) pods hanging from a plant in a field.

I was going to cover a specific soy-based product for this fourth post on meat-alternatives. However, I think it’s best to cover soy in general as the topic requires a post to itself. So, as a proxy for soy, I’m going to cover the most common meat-substitute in the world: tofu! A note about terminology: … Continue reading Daily Footprint, #34 – Tofu

Daily Footprint, #33 – No Evil

A package of "The Stallion" sausages from No Evil Foods, composed of cardboard.

Continuing on the theme on meat alternatives, I’m going to take a look at No Evil Foods, which began in 2014 by selling homemade products in farmers’ markets in North Carolina and has grown since then, recently expanding to Whole Foods markets across the US. They make a range of high-protein products to cook with … Continue reading Daily Footprint, #33 – No Evil

Daily Footprint, #32 – Quorn

Two packages (the UK and US versions) of the new vegan spicy burger patties available from Quorn.

Hey folks! I’m continuing to look at the social and environmental impact of meat-alternatives; last time it was a newcomer, Beyond Meat, and now I’m going to take a look at one of the originals: Quorn. Since the 1960’s there has been a lot of interest in the idea of reducing our dependence on meat … Continue reading Daily Footprint, #32 – Quorn

Green Stars ethical review competition for Earth Day

Earth seen from space, above a graphic of 5 green stars, representing an ethical score for social and environmental impact.

I’m happy to announce the winner of the latest Green Stars ethical review competition. Congrats to Willow Croft! Willow wrote a review of Milagro Herbs, a small company that sells organic herbs and skin care products in Santa Fe, New Mexico. You can read her full review on her blog. Willow – you win a … Continue reading Green Stars ethical review competition for Earth Day